Latest Press Releases

Saint Paul Minnesota TCWEP

Twin Cities Wedding & Event Professionals Organization Begins 2021 In-Person Events with 12-Year Anniversary “Gala-on-the-Go”

Twin Cities Wedding & Event Professionals (TCWEP) resumes monthly in-person events; starting on April 14th 2021 from 1pm-3pm at the..

october pu,pkin

Ham Lake Event-Venue Hosts TCWEP’s 2nd In-Person Session for Autumn

Twin Cities Wedding & Event Professionals (TCWEP) has resumed their once-monthly in-person events for Autumn and their second event will..

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Media Photos

TCWEP FoundersTCWEP Founders
Elizabeth Sherry, Program Coordinator; Michelle Tverberg, Co-Founder; Matthew Sherry, Co-Founder. Photo by Jeannine Marie Photography
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Elizabeth Sherry, Program Coordinator; Michelle Tverberg, Co-Founder; Matthew Sherry, Co-Founder. Photo by Jeannine Marie Photography
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Elizabeth Sherry, Program Coordinator TCWEPMatthew Sherry, Co-founder TCWEPMichelle Tverberg, Co-founder TCWEP
Elizabeth Sherry, Program Coordinator. Photo by Jeannine Marie Photography
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Matthew Sherry, Co-Founder TCWEP. Photo by Jeannine Marie Photography
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Michelle Tverberg, Co-Founder TCWEP. Photo by Jeannine Marie Photography
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Suggested Interview Questions / Topics

  • What makes the way you network with TCWEP actually work?
  • In your over 10 years of professional networking, what have you learned that others should know?
  • What are some stories or struggles from your networking events and how did you work through them?
  • What are your personal networking tips?
  • When you first began this networking group, how glamorous was it?
  • When did you notice the most growth or change in your group.  That moment when you realized that you have something here…
  • How has networking impacted your business?

Our Story

In 2009, three of us joined together as event industry professionals to fill a void we felt in the wedding and event industry in the greater Minneapolis-St.Paul area. As the effects of the last recession rippled through the event industry, Matthew Sherry and Michelle Tverberg, (two of the three founding members still with TCWEP), gathered a few other event industry pros together to with an idea to provide a win-win solution for the advancement of passionate event professionals.

A successful networking model is the core of who we are.

We knew that creating a collaborative organization where we could meet new people, showcase local venues and talents, and receive education from industry partners, while collaborating with our competition would enrich the event industry both collectively and individually.

Our first face-to-face networking model started with a handful of wedding and event industry pros who understood the value of word-of-mouth referrals, sharing resources and building friendships. We have now grown to a database of over 2,096 professionals who support the event industry in the greater Twin Cities and surrounding areas in eastern Minnesota and western Wisconsin.

TCWEP Founders & Coordinator

TCWEP is spearheaded today by founding members Michelle Tverberg, Matthew Sherry and Program and Volunteer Coordinator, Elizabeth Sherry. All three of us are active professionals serving the wedding, corporate and special event industries.

Michelle Tverberg, Founder, has been with TCWEP since its inception. She has an administrative/management background. Michelle owns and has operated Delight Photography since 2002. Learn more

Matthew Sherry, Founder, has been DJ’ing and MC’ing for about 20 years. His family founded his business, Complete Weddings + Events, in 1989 and now Matthew is owner of the family-run company. Learn more

Elizabeth Sherry, Program and Volunteer Coordinator, started attending TCWEP meetings in early 2010.  Elizabeth works at Minnesota Chamber of Commerce as their Development and Engagement Manager. Learn more

Past Coverage Archive

Star Tribune Magazine 2019

A stress-free holiday party? It can be done — and be fun

BY NICOLE HVIDSTEN, originally published in Star Tribune Magazine Winter 2019 edition, “Afraid to Ask” Party-planning experts weigh in on..

money

Discussing Equal Pay in the Meetings and Events Industry

By Maura Keller Original Article The concept of the gender pay gap has long been a point of contention across..

lake minnetonka magazine

Lake Minnetonka Magazine

See coverage online The Festivities showroom in Minnetonka hosted a monthly Twin Cities Wedding & Event Professionals venue spotlight. Event..

Twin Cities Wedding and Event Professionals Paper

Area Entrepreneur Wins TCWEP’s Diamond Rising Star Award – Sun Focus

Heidi Matheson, owner of Day Dream Dressing Rooms based in Blasine, won Twin Cities Blaine, won Twin Cities Weddin gand Event Professionals’ Diamond rising Star Award. The award recognizes individuals who are showing passion for the industry, the hunger to succeed and the spirit of a rising industry professional.