TCWEP is an organic group all about networking & word of mouth referrals
In 2009, three of us joined together as event industry professionals to fill a void we felt in the wedding and event industry in the greater Minneapolis-St.Paul area. As the effects of the last recession rippled through the event industry, Matthew Sherry and Michelle Tverberg, (two of the three founding members still with TCWEP), gathered a few other event industry pros together to with an idea to provide a win-win solution for the advancement of passionate event professionals.
We knew that creating a collaborative organization where we could meet new people, showcase local venues and talents, and receive education from industry partners, while collaborating with our competition would enrich the event industry both collectively and individually.
Our first face-to-face networking model started with a handful of wedding and event industry pros who understood the value of word-of-mouth referrals, sharing resources and building friendships. We have now grown to a database of over 1200 professionals who support the event industry in the greater Twin Cities and surrounding areas in eastern Minnesota and western Wisconsin.
TCWEP is spearheaded today by founding members Michelle Tverberg, Matthew Sherry and Program and Volunteer Coordinator, Elizabeth Sherry. All three of us are active professionals serving the wedding, corporate and special event industries.
Photo credit: Crystal Joy W. Photography
Michelle Tverberg, Founder, has been with TCWEP since its inception. She has an administrative/management background. Michelle owns and has operated Delight Photography since 2002.
Matthew Sherry, Founder, has been DJ’ing and MC’ing for about 20 years. His family founded his business, Complete Weddings + Events, in 1989 and now Matthew is owner of the family-run company.
Elizabeth Sherry, Program and Volunteer Coordinator, started attending TCWEP meetings in early 2010. Elizabeth works at the Guthrie Theater as their Catering Sales Manager.